Dual process theories in social psychology chaiken shelly trope yaacov isbn 9781572304215 kostenloser versand fur alle bucher mit versand und verkauf duch amazon. Dual process theories are a group of theories in social personality and cognitive psychology that describe how people think about information when they make judgments or solve problems these theories are called dual process because they distinguish two basic ways of thinking about information a relatively fast superficial spontaneous mode based on intuitive associations and a more in depth effortful step by step mode based on systematic reasoning dual process theories have been . In psychology a dual process theory provides an account of how thought can arise in two different ways or as a result of two different processes often the two processes consist of an implicit unconscious process and an explicit conscious process verbalized explicit processes or attitudes and actions may change with persuasion or education though implicit process or attitudes usually take a long amount of time to change with the forming of new habits dual process theories can be found in. This informative volume presents the first comprehensive review of research and theory on dual process models of social information processing these models distinguish between qualitatively different modes of information processing in making decisions and solving problems eg associative versus rule based controlled versus uncontrolled and affective versus cognitive modes leading contributors review the basic assumptions of these approaches and review the ways they have been applied